Running a business is not easy, especially the first 4-5 years with a tight budget and 2-3 people, it gets challenging. When we start our business, we try to do as many things as we can on our own; because the money is tight. Also, we cannot hire people for anything and everything. Learning new skills at this time can come in handy. And in this day and age where most people run and promote their business online, learning photoshop is a must. Rather than paying someone else to do things, you can do them on your own and save some money in the early stages of business. Your photoshop skills can help you a lot in marketing your business. You can take a photoshop course or, you can also learn it online from youtube. There are tons of tutorials on youtube on everything you want to make or design for your business. Here, we have listed five ways you can use photoshop for your business.
Photoshop for small business
Different Ways You Can Use Photoshop for Business
1. Social media posts
Either be it a small business or a big business, social media presence is a must. Especially for small/new businesses, because most of these do not have physical shops, all the sales are executed online through websites or social media stores. You can make your social media posts in adobe photoshop. If you plan your posts and make them in bulk, your work will get easier. You can always check out youtube tutorials for guidance and Pinterest for ideas and inspiration.
2. Web Designing
Yes, you heard it right if you want to save the cost of designing your website, especially for new and small businesses, do it in photoshop. For that, you will have to learn photoshop. Like we told you earlier, websites and other online presence matter a lot to small businesses. So, what you can do, instead of watching tutorials, is do a short 3-4 month course from an institute or any online platform. It will save you a lot of time and energy. Though there are many tutorials on photoshop out here, sometimes it can take a lot of time to search for a particular tutorial, understand it and work on it.
3. Product Editing
To further cut your costs, you can also edit your own product’s pictures. If you are doing your own product photography, try to take it in the best possible way (with good angle and lighting) so that you do not have to waste a lot of time editing the picture. You can tweak your image/work here and there or give it a personal touch. You can do whatever you want to without asking or calling someone again and again for doing changes in it.
4. Posters and pamphlets for festivals and Sales
Either be it cards for upcoming festivals or posters, you can make these too photoshop. Print them or post them on your website for upcoming sales. Posters, cards, pamphlets are a big part of a business. Instead of hiring a designer every time you need these things, you can make them on your own in photoshop.
5. Business cards
When starting a business, one thing you need to have handy is your business card. Business cards have the company’s information, like name, logo, address, mobile number, email Id. We hand these cards to people who may contact us in the future for work or business deals. Making this card in photoshop is easy. You can also add your personal touch to it and print them in bulk. These are extremely important in case you attend business meetings and seminars where you meet your potential customers. Hand them to your prospective customers and business deals so that if they want to contact you, they have your details to do so.
6. Logo
You can make your business logo. Isn’t it great? You don’t have to pay someone else to make it for you. Go online, take some inspiration, and start. I have seen so many small businesses who learned photoshop, created their logos and website to save money.
7. Product Mock Ups
Mockups can help in generating and pitching new ideas and businesses. It can be any product. There are many websites ( https://www.freepik.com/psd/mockup ) with free as well as paid mockup PSD files that you can use to put your own label on and see how it looks.
Conclusion
Learning adobe photoshop can be a boon for small businesses in many ways. There are million other ways you can use it. It might not be the best at everything, but for the time being, it will do. And, when the business grows; and you have the budget, you can always hire a graphic designer. It comes in handy a lot, and you won’t regret learning it. Want to learn adobe photoshop online here are some of the best and affordable online courses you must check out.
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